The University prioritizes the strategic use of data, a commitment to best practices in enrollment management, the development of market-informed programs and acts of fiscal discipline as means of ensuring student completion and securing the University’s future.
- Invigorated Pathways for Learners: The University will work diligently toward achieving transfer-friendly status to best serve both traditional transfer students and non-traditional adult learners. A multi-faceted approach that encompasses new cultural, programmatic, curricular and technological resources is required to meet the needs of these unique populations. Immediate concerted effort will be also placed toward evaluating and developing alternate academic schedules that coincide with the varied schedules of today’s transfer students. A fully online pathway will be developed to allow ADP students fulfill the University’s General Education requirements.
- Investing in Missional, Market-Focused Programs: All academic programs will closely correlate with the University’s mission as well as market demand. In order to achieve this, an annual program review protocol will be developed and used to evaluate programs regularly. This will enable the creation of new academic programs sought out by the next generation of students, support the phase-out of those in less demand and guarantee that all coursework supports the mission. Long-term, the estimated growth or decline across all programs over the next four years will be analyzed, aiding tremendously in planning for the future. Strategic hiring will also be employed to best realize the establishment of new innovative programs.
- Sustainable Business Model: Short- and long-term institutional viability depends on the creation of a sustainable financial model. Data-based decision making will be employed to evaluate current practices and procedures, and develop new ones that match current financial best practices that are specific to the University. A sustainable financial model will be built on data from the Marginal Revenue Analysis (MRA), the Academic Efficiency Report and a Strategic Budgeting tool.
- Enhance the Welcome Experience: A centralized and collaborative enrollment management model will be developed to serve prospective students at all levels of study, from baccalaureate through doctoral. The new model will focus on implementation of best practices including an enhanced “Welcome Experience” that ensures post-traditional students feel both adequately prepared and excited to begin their academic journey at Concordia-Chicago. The Enrollment Management teams will work together to recreate intake models and implement the Customer Relationship Management (CRM) system fully, providing the best possible recruitment experience for all student populations.